My skill name
Use this skill when [the concrete trigger — a signal fires, a moment in the deal, a recurring cadence].
How to use it
Claude Code
- Run the line below. It pulls the whole folder into
~/.claude/skills/skill-4. - Describe your job in plain words. Claude Code follows the skill from there.
Claude Code — installs the whole folder, not just SKILL.md
npx degit swan-gtm/gtm-skills/templates/skill#main ~/.claude/skills/skill-4For one project only, change the path to .claude/skills/skill-4.
Claude (web or desktop app)
- On this page open ⋯ → Download .md.
- Save it as SKILL.md in a folder, zip the folder, then Customize → Skills → + → Create skill → Upload a skill.
- Pick the file and Save. Claude shows the name and description and runs a security scan.
- Check the skill is switched on.
- Start a new chat and describe your job in plain words. The AI follows the skill from there.
ChatGPT or another app
- ChatGPT: make a Project and paste it into Instructions.
- Neither? Paste it at the top of a new chat — it works for that chat.
Not working?
- Check which app you pasted it into — the steps above name the right one.
- Some skills need the paid tier of Claude or ChatGPT.
Paste into Claude, ChatGPT or Cursor.
Source of My skill name
Show the full text37 lines
| name | title | description | category | tags | metadata |
|---|---|---|---|---|---|
| my-skill-name | My skill name | | Use this skill when [the concrete trigger — a signal fires, a moment in the deal, a recurring cadence]. Produces [the concrete output]. [One or two more sentences dense with the phrases someone would actually say when they need this.] | Outreach | [Sales] | internal: true # ← TEMPLATE ONLY — delete this metadata block in your copy |
[One line: when this applies. One line: what it produces. Then delete every bracketed hint in this file.]
The play
- [First step — a GTM verb: "check the CRM", "load the ICP", "pull recent replies". Never a vendor tool name.]
- [Next step.]
- [If a step has depth worth its own page — a scoring rubric, worked examples, a channel variant — move it to references/<topic>.md and say here when to read it. Most skills worth installing ship 1–4 reference pages; see templates/skill/references/example-reference.md for the shape.]
What good looks like
[Mandatory section — this is the judgment that makes it a skill and not a checklist.]
- [What the best operator notices first that others miss.]
- [The common mistake — what the mediocre version looks like.]
- [How you know the output is good, concretely.]
Rules
- MUST [a hard rule].
- NEVER [a hard failure mode].
| 1 | |
| 2 | name my-skill-name |
| 3 | title My skill name |
| 4 | description | |
| 5 | Use this skill when [the concrete trigger — a signal fires, a moment in the deal, |
| 6 | a recurring cadence]. Produces [the concrete output]. [One or two more sentences |
| 7 | dense with the phrases someone would actually say when they need this.] |
| 8 | category Outreach |
| 9 | tags [Sales] |
| 10 | metadata |
| 11 | internal true # ← TEMPLATE ONLY — delete this metadata block in your copy |
| 12 | |
| 13 | |
| 14 | [One line: when this applies. One line: what it produces. Then delete every bracketed hint in this file.] |
| 15 | |
| 16 | ## The play |
| 17 | |
| 18 | [First step — a GTM verb: "check the CRM", "load the ICP", "pull recent replies". Never a vendor tool name.] |
| 19 | [Next step.] |
| 20 | [If a step has depth worth its own page — a scoring rubric, worked examples, a |
| 21 | channel variant — move it to references/<topic>.md and say here when to read it. |
| 22 | Most skills worth installing ship 1–4 reference pages; see |
| 23 | templates/skill/references/example-reference.md for the shape.] |
| 24 | |
| 25 | ## What good looks like |
| 26 | |
| 27 | [Mandatory section — this is the judgment that makes it a skill and not a checklist.] |
| 28 | |
| 29 | [What the best operator notices first that others miss.] |
| 30 | [The common mistake — what the mediocre version looks like.] |
| 31 | [How you know the output is good, concretely.] |
| 32 | |
| 33 | ## Rules |
| 34 | |
| 35 | MUST [a hard rule]. |
| 36 | NEVER [a hard failure mode]. |
| 37 |
Discussion
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