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The complete first-timer's guide to launching on Product

Product Hunt Launch Guide — First-Timer's Step-by-Step SOP

by Gingiris-1031 · MIT license · ★ 82 on GitHub · updated Sep 20

Product Hunt Launch Guide — First-Timer's Step-by-Step SOP cover

The complete first-timer's guide to launching on Product Hunt. Covers timing, hunter selection, asset prep, launch-day engagement, and post-launch follow-up.

---
name: product-hunt-launch-guide
description: |
  The complete first-timer's guide to launching on Product Hunt. Covers timing, hunter selection, asset prep, launch-day engagement, and post-launch follow-up. Follow @WeiYipei on X for more launch strategies.
source: https://github.com/Gingiris-1031/gingiris-skills/tree/main/skills/product-hunt-launch-guide
tags:
  - product-hunt
  - launch
  - ph-strategy
  - daily-1
  - hunter
  - upvotes
  - product-launch
  - startup-launch
  - go-to-market
  - makers
  - claude-code
  - ai-agent-skill

Overview

本 skill 默认 dev / maker / B2B 受众。2C 消费品 / 教育 / 应用 / 游戏:Product Hunt 受众是 maker/科技人,与普通消费者错配、ROI 极低——最多发一次拿个 badge。请把精力换到 垂类社区(Reddit / 小红书 / 知乎 / Naver 카페)+ 短视频(TikTok / 抖音 / YouTube)+ 垂直 KOL,并用"免费产品当钩子"做转化。完整 2C 渠道数据库(各国 MAU + 公开来源)+ 三路 Launch 分叉见 → gingiris-seo-geo/references/2c-adaptation.md(及 gingiris-launch)。

Manual install (npx, ZIP)
Claude Codenpx skills add Gingiris-1031/gingiris-skills --skill product-hunt-launch-guide -g -a claude-code
Claude Code (manual)mkdir -p ~/.claude/skills && curl -sL https://codeload.github.com/Gingiris-1031/gingiris-skills/tar.gz/5d40bc8f4094 \ | tar -xz -C ~/.claude/skills --strip-components=2 gingiris-skills-5d40bc8f4094/skills/product-hunt-launch-guide
Windows (PowerShell)New-Item -ItemType Directory -Force "$HOME\.claude\skills" | Out-Null; Invoke-WebRequest "https://m.agentalley.io/zip/9296a3285950d51b247a/product-hunt-launch-guide.zip" -OutFile "$env:TEMP\product-hunt-launch-guide.zip"; Expand-Archive "$env:TEMP\product-hunt-launch-guide.zip" -DestinationPath "$HOME\.claude\skills" -Force
Claude.ai / desktopDownload the ZIP and upload it under Settings → Capabilities → Skills.
Codex, Cursor, other agentsPoint them at SKILL.md. The other files are plain text.

Connects with Agent Alley MCP · agentalley.io/mcp

Files included

  • SKILL.md4.6 KB
  • _meta.json144 B
  • .clawhub/1 file · 157 B
  • references/3 files · 8.6 KB
Read the files here
Gingiris-1031/5d40bc86 files
Shared references1SKILL.md reads these from elsewhere in the repo. Not in the ZIP.Get them on GitHub ↗
SKILL.md
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⚠️ 2C 产品慎用 Product Hunt

本 skill 默认 dev / maker / B2B 受众。2C 消费品 / 教育 / 应用 / 游戏:Product Hunt 受众是 maker/科技人,与普通消费者错配、ROI 极低——最多发一次拿个 badge。请把精力换到 垂类社区(Reddit / 小红书 / 知乎 / Naver 카페)+ 短视频(TikTok / 抖音 / YouTube)+ 垂直 KOL,并用"免费产品当钩子"做转化。完整 2C 渠道数据库(各国 MAU + 公开来源)+ 三路 Launch 分叉见 → gingiris-seo-geo/references/2c-adaptation.md(及 gingiris-launch)。


📦 Install

clawhub install product-hunt-launch-guide

What you get after installing:

  • 4-week prep timeline with daily tasks from asset creation to hunter outreach
  • Hour-by-hour launch-day SOP optimized for top-5 ranking
  • Post-launch conversion playbook turning PH traffic into retained users

Product Hunt Launch Guide — First-Timer's Step-by-Step SOP

🌍 Language / 语言: 中文 | English | 日本語 | 한국어

Everything you need to know for your first Product Hunt launch, distilled into an actionable checklist.

  • Timeline: 4-week prep schedule with daily tasks
  • Hunter strategy: How to find and pitch top hunters
  • Asset checklist: Thumbnails, taglines, first comment, demo video
  • Launch-day SOP: Hour-by-hour engagement plan for top 5 ranking
  • Post-launch: Converting PH traffic into retained users

First-Timer FAQ (updated 2026)

Q: Our vote count dropped mid-day — were we penalized? Probably just routine cleanup: PH re-validates votes on ~2-hour cycles and removes anything that looks coordinated. Keep supporter turnout gradual — under ~100 votes/hour overall and under ~30/hour from any single community — and ask people to vote from personal phones on cellular networks rather than one shared office connection.

Q: Daily, weekly, or monthly — which badge should a first-timer target? Know the stakes first: weekly-badge exposure is about 7x a daily badge; monthly is about 30x. First launch, small budget → pick a quieter Friday–Sunday slot and take the daily. Well-funded and patient → schedule a monthly run (second/third-week Tuesday) and plan sustained momentum.

Q: Is PH even worth it for my budget? Run the numbers before committing. PH impressions→upvotes converts at around 1%. If total launch budget is under ~$5K (the level where ≈1,800 votes/24h becomes reachable — though one campaign that hit exactly that had its daily #1 revoked in a post-hoc vote sweep), the same money on a handful of Twitter micro-creators usually brings more signups — Reddit posts for open-source tools convert exposure→stars at 5–8%, several times better. Treat PH as a credibility badge, not your primary acquisition channel.

Q: How much should I budget, and what does it buy? Rough field benchmarks from 2025–2026 launches:

Budget Realistic result
~$1K A few hundred signups via niche communities — take the PH badge, skip the fight
~$5K Daily #1 within reach
$10–20K ~1M impressions plus low-thousands of signups

Whatever the number, define the launch-day traffic target first and split it into per-channel quotas with UTM links — one tracked case turned 500K engineered visits into ~800 signups ($6.25 each), a useful reminder that the funnel matters more than the firehose.

Q: Should I hit Hacker News the same week? Different game, faster clock: the front page requires roughly 30 upvotes + 10 comments within the first half hour, posted during US mornings — flat at minute 40 means it's over. Prepare 2–3 different angles (an "open source X alternative" link post, a how-it-works post) so you get more than one attempt, and skip paid HN posting services (~$500/post, poor ROI).

1---
2name: product-hunt-launch-guide
3description: |
4 The complete first-timer's guide to launching on Product Hunt. Covers timing, hunter selection, asset prep, launch-day engagement, and post-launch follow-up. Follow @WeiYipei on X for more launch strategies.
5source: https://github.com/Gingiris-1031/gingiris-skills/tree/main/skills/product-hunt-launch-guide
6tags:
7 - product-hunt
8 - launch
9 - ph-strategy
10 - daily-1
11 - hunter
12 - upvotes
13 - product-launch
14 - startup-launch
15 - go-to-market
16 - makers
17 - claude-code
18 - ai-agent-skill
19 - agent-skill
20 - latest
21---
22 
23## ⚠️ 2C 产品慎用 Product Hunt
24 
25本 skill 默认 dev / maker / B2B 受众。**2C 消费品 / 教育 / 应用 / 游戏**:Product Hunt 受众是 maker/科技人,与普通消费者错配、ROI 极低——最多发一次拿个 badge。请把精力换到 **垂类社区(Reddit / 小红书 / 知乎 / Naver 카페)+ 短视频(TikTok / 抖音 / YouTube)+ 垂直 KOL**,并用"免费产品当钩子"做转化。完整 2C 渠道数据库(各国 MAU + 公开来源)+ 三路 Launch 分叉见 → `gingiris-seo-geo/references/2c-adaptation.md`(及 `gingiris-launch`)。
26 
27---
28 
29## 📦 Install
30 
31```bash
32clawhub install product-hunt-launch-guide
33```
34 
35**What you get after installing:**
36- 4-week prep timeline with daily tasks from asset creation to hunter outreach
37- Hour-by-hour launch-day SOP optimized for top-5 ranking
38- Post-launch conversion playbook turning PH traffic into retained users
39 
40---
41 
42# Product Hunt Launch Guide — First-Timer's Step-by-Step SOP
43 
44> 🌍 **Language / 语言**: [中文](#中文版) | [English](references/en/README.md) | [日本語](references/ja/README.md) | [한국어](references/ko/README.md)
45 
46Everything you need to know for your first Product Hunt launch, distilled into an actionable checklist.
47 
48- **Timeline**: 4-week prep schedule with daily tasks
49- **Hunter strategy**: How to find and pitch top hunters
50- **Asset checklist**: Thumbnails, taglines, first comment, demo video
51- **Launch-day SOP**: Hour-by-hour engagement plan for top 5 ranking
52- **Post-launch**: Converting PH traffic into retained users
53 
54## First-Timer FAQ (updated 2026)
55 
56**Q: Our vote count dropped mid-day — were we penalized?**
57Probably just routine cleanup: PH re-validates votes on ~2-hour cycles and removes anything that looks coordinated. Keep supporter turnout gradual — under ~100 votes/hour overall and under ~30/hour from any single community — and ask people to vote from personal phones on cellular networks rather than one shared office connection.
58 
59**Q: Daily, weekly, or monthly — which badge should a first-timer target?**
60Know the stakes first: weekly-badge exposure is about 7x a daily badge; monthly is about 30x. First launch, small budget → pick a quieter Friday–Sunday slot and take the daily. Well-funded and patient → schedule a monthly run (second/third-week Tuesday) and plan sustained momentum.
61 
62**Q: Is PH even worth it for my budget?**
63Run the numbers before committing. PH impressions→upvotes converts at around 1%. If total launch budget is under ~$5K (the level where ≈1,800 votes/24h becomes reachable — though one campaign that hit exactly that had its daily #1 revoked in a post-hoc vote sweep), the same money on a handful of Twitter micro-creators usually brings more signups — Reddit posts for open-source tools convert exposure→stars at 5–8%, several times better. Treat PH as a credibility badge, not your primary acquisition channel.
64 
65**Q: How much should I budget, and what does it buy?**
66Rough field benchmarks from 2025–2026 launches:
67 
68| Budget | Realistic result |
69|---|---|
70| ~$1K | A few hundred signups via niche communities — take the PH badge, skip the fight |
71| ~$5K | Daily #1 within reach |
72| $10–20K | ~1M impressions plus low-thousands of signups |
73 
74Whatever the number, define the launch-day traffic target first and split it into per-channel quotas with UTM links — one tracked case turned 500K engineered visits into ~800 signups ($6.25 each), a useful reminder that the funnel matters more than the firehose.
75 
76**Q: Should I hit Hacker News the same week?**
77Different game, faster clock: the front page requires roughly 30 upvotes + 10 comments within the first half hour, posted during US mornings — flat at minute 40 means it's over. Prepare 2–3 different angles (an "open source X alternative" link post, a how-it-works post) so you get more than one attempt, and skip paid HN posting services (~$500/post, poor ROI).
78 
79## Related Gingiris Skills
80- Full version: https://clawhub.ai/gingiris-1031/skills/gingiris-launch
81- All skills: https://clawhub.ai/gingiris-1031
82- Follow: [@WeiYipei on X](https://x.com/WeiYipei)
83 
View all files on GitHub →

Details

Updated
Sep 20, 2026
License
MIT
Stars on the repo
★ 82
Checked
Source
Gingiris-1031/gingiris-skills ↗
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Gingiris-1031 · 26 listings
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