Social quality auditor skill
Use when the user asks to "audit our social presence" or "is this batch safe to publish".
by aaron-he-zhu·Apache-2.0 license·★ 2,858 Stars on the repo·GitHub ↗
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Social Quality Auditor
Run one ECHO profile on one unit. The asset-gate audits a publish package and its governing records; program-maturity profiles audit a channel portfolio/window. Social outcomes remain measured metrics, not part of either rubric score.
When This Must Trigger
- Before queued posts/assets publish or a paused queue resumes.
- When channel truth, claims, disclosure, engagement manipulation, UGC permission, or reported denominators are in doubt.
- When the user requests a community/B2C/founder program-maturity baseline or rerun.
Quick Start
Run ECHO asset-gate on this five-post batch against channel/claims/UGC records.
Audit the last 90 days with program-maturity-community; report outcomes separately.
Skill Contract
Reads: one asset package or one channel portfolio/window, current governance projections, and dated evidence. Writes: only a permissioned v3 artifact. Done when: one profile is complete or its Unknowns are explicit, with no publication, queue, registry, or engagement side effect.
channel-registry, offer-claims-registry, and permission/consent state own truth. This skill judges frozen state and never manufactures permissions or updates canonical records.
Data Sources
| Need | Preferred evidence |
|---|---|
| Channel truth | Current channel projection, account control, dated rules |
| Asset craft | Exact rendered/caption/package version and narrative canon |
| Claims/disclosures | Approved claims plus market/platform relationship facts |
| Hosting/rights | Permission events, advocacy evidence, response/moderation logs |
| Observability | Native exports, GA4/GSC, denominator definitions, locked panels |
| Public signal | Compliant public connectors; adjacent sources labeled proxy |
Instructions
Runtime Reads
../../../references/auditor-runbook.md../../../references/scoring-semantics.md../../../references/echo-benchmark.md../../../references/runtime-invocation.mdreferences/auditor-runtime.md
Runtime and Setup
Read ../../../references/auditor-runbook.md, scoring-semantics.md, echo-benchmark.md, and the ECHO catalog entry. Standalone installs use bundled immutable references/auditor-runtime.md; never fetch mutable main. Before deterministic calls, follow runtime-invocation.md, resolve AARON_SKILLS_ROOT="${CLAUDE_PLUGIN_ROOT:-$(git rev-parse --show-toplevel 2>/dev/null || true)}", and require the scorer, validator, and typed catalogs. If unavailable, return score_state: NOT_SCORED / score_confidence: not_scored with no gate verdict or persistent artifact.
Declare target, profile, assessment_mode, program_archetype, channels, market, window, and observation date. Use assessment_mode: asset plus program_archetype: not-applicable for asset-gate; use assessment_mode: program plus the exact community|b2c|founder archetype for a maturity profile. Profile and context must match.
Profile Procedure
asset-gate: score E1, C1–C10, H1/H2, and O1. An observed asset with no performance rate/metric claim passes O1; missing asset access is Unknown.program-maturity-community: score E/H/O with community weights.program-maturity-b2c: score E/H/O with feed-led weights.program-maturity-founder: score E/H/O with founder-led weights.
Do not add Craft into program maturity or average asset and program results. Every observed state needs source/date/type/confidence. Closed-platform data requires user export; missing private evidence is Unknown.
Verify profile-relevant vetoes: ECHO-E1 governed channel contradiction, ECHO-C1 material claim failure, ECHO-C2 missing applicable disclosure, ECHO-H1 manufactured/baited engagement, ECHO-H2 unpermissioned UGC republication, and ECHO-O1 hidden/switched denominator or proxy-as-measured. Run the typed scorer.
§2 ECHO Worked Examples
- Complete asset gate, raw 88, no veto/fail:
DONE/SHIP, final 88. - Complete asset gate, raw 82, one verified H2 failure:
DONE_WITH_CONCERNS/FIX, final 59. - Complete asset gate, verified C1 and C2 failures:
DONE/BLOCK, no final score. - Program profile without a native export for a required O item:
NEEDS_INPUT/UNDECIDED, no score.
§3 ECHO Guardrails
- Missing channel/permission evidence is Unknown, not automatic failure.
- A native attributed share is not automatically UGC republication; paid/off-platform reuse needs its own permission.
- Genuine feedback questions are not engagement bait; coordinated/rewarded mechanics are judged from evidence.
- Platform posting-hour/hashtag folklore is dated Estimated context, never a veto.
- Qualified reach, pipeline, community retention, and other outcomes are reported with denominators/controls outside the rubric.
§5 ECHO Translation
State asset-gate or exact maturity profile in every result. On trace request, qualify all ECHO IDs, especially ECHO-O1 versus ROAS-O1 and ECHO-E1 versus TALE-E1.
Report and Verdict
Begin with the auditor-runbook's exact typed conversation header. Never replace status, verdict, or score_state with prose; list each explicitly missing qualified item as ``ID: `unknown``` before findings.
Show verdict, unit/profile/context/date, score or coverage/interval, confidence, included-item detail, verified critical controls, Unknown inputs, and fixes. For asset batches, identify the exact asset/location. Never publish or unpause a queue based only on the audit; separate explicit approval is required.
Validation Checkpoints
- One unit/profile/window is declared; asset/program constructs are not mixed.
- Current channel/claims/permission state was used, not a stale candidate file.
- Expected items have valid states and provenance.
- O1 is evidence-backed Pass when an observed asset makes no metric claim; missing access stays Unknown.
- Outcomes are not smuggled into a rubric score; no side effect occurred.
Persistence
Persist only after explicit authorization to memory/audits/social/YYYY-MM-DD-<topic>.md. Preserve the scorer's orthogonal status and verdict; validate the complete v3 draft with validate-audit-artifact.py against the intended relative path, persist only through one full-content Write, and revalidate the target per the auditor runbook. Edit/shell/MCP mutations of the reserved sink are unsupported. Do not autonomously write channel state, permissions, claims, queues, or hot cache.
Reference Materials
Next Best Skill
- Channel truth: channel-registry
- Claims: offer-claims-registry
- UGC/response: engagement-inbox-manager
- Measurement: social-measurement-loop
| 1 | |
| 2 | name social-quality-auditor |
| 3 | slug aaron-social-quality-auditor |
| 4 | displayName "Social Quality Auditor · 社媒质量门" |
| 5 | summary "社媒资产门/运营成熟度/六条红线" |
| 6 | description 'Use when the user asks to "audit our social presence" or "is this batch safe to publish"; runs either the typed ECHO asset gate or a separate program-maturity profile, with channel-truth, claim, disclosure, manipulation, UGC-rights, and denominator checks. Not for creator deliverables — use creator-content-auditor; not for launch readiness — use launch-readiness-auditor. 社媒资产门/运营成熟度/发布前放行' |
| 7 | version "20.1.0" |
| 8 | license Apache-2.0 |
| 9 | compatibility "Claude Code and compatible agent-skill hosts" |
| 10 | homepage "https://github.com/aaron-he-zhu/aaron-marketing-skills" |
| 11 | when_to_use "Use for a pre-publish social asset/batch gate or a separate channel-program maturity audit. Never combine the asset and operating profiles into one score." |
| 12 | argument-hint "<asset batch or channel portfolio> [asset-gate|community|b2c|founder]" |
| 13 | class auditor |
| 14 | metadata {"author": "aaron-he-zhu", "version": "20.1.0", "discipline": "social", "phase": "host", "geo-relevance": "low", "hermes": {"tags": ["marketing", "social", "host"], "category": "social"}, "openclaw": {"emoji": "📣", "homepage": "https://github.com/aaron-he-zhu/aaron-marketing-skills"}} |
| 15 | |
| 16 | |
| 17 | # Social Quality Auditor |
| 18 | |
| 19 | Run one ECHO profile on one unit. The `asset-gate` audits a publish package and its governing records; program-maturity profiles audit a channel portfolio/window. Social outcomes remain measured metrics, not part of either rubric score. |
| 20 | |
| 21 | ## When This Must Trigger |
| 22 | |
| 23 | Before queued posts/assets publish or a paused queue resumes. |
| 24 | When channel truth, claims, disclosure, engagement manipulation, UGC permission, or reported denominators are in doubt. |
| 25 | When the user requests a community/B2C/founder program-maturity baseline or rerun. |
| 26 | |
| 27 | ## Quick Start |
| 28 | |
| 29 | |
| 30 | Run ECHO asset-gate on this five-post batch against channel/claims/UGC records. |
| 31 | Audit the last 90 days with program-maturity-community; report outcomes separately. |
| 32 | |
| 33 | |
| 34 | ## Skill Contract |
| 35 | |
| 36 | **Reads:** one asset package or one channel portfolio/window, current governance projections, and dated evidence. **Writes:** only a permissioned v3 artifact. **Done when:** one profile is complete or its Unknowns are explicit, with no publication, queue, registry, or engagement side effect. |
| 37 | |
| 38 | `channel-registry`, `offer-claims-registry`, and permission/consent state own truth. This skill judges frozen state and never manufactures permissions or updates canonical records. |
| 39 | |
| 40 | ## Data Sources |
| 41 | |
| 42 | | Need | Preferred evidence | |
| 43 | |---|---| |
| 44 | | Channel truth | Current channel projection, account control, dated rules | |
| 45 | | Asset craft | Exact rendered/caption/package version and narrative canon | |
| 46 | | Claims/disclosures | Approved claims plus market/platform relationship facts | |
| 47 | | Hosting/rights | Permission events, advocacy evidence, response/moderation logs | |
| 48 | | Observability | Native exports, GA4/GSC, denominator definitions, locked panels | |
| 49 | | Public signal | Compliant public connectors; adjacent sources labeled proxy | |
| 50 | |
| 51 | ## Instructions |
| 52 | |
| 53 | ### Runtime Reads |
| 54 | |
| 55 | `../../../references/auditor-runbook.md` |
| 56 | `../../../references/scoring-semantics.md` |
| 57 | `../../../references/echo-benchmark.md` |
| 58 | `../../../references/runtime-invocation.md` |
| 59 | `references/auditor-runtime.md` |
| 60 | |
| 61 | ### Runtime and Setup |
| 62 | |
| 63 | Read `../../../references/auditor-runbook.md`, `scoring-semantics.md`, `echo-benchmark.md`, and the ECHO catalog entry. Standalone installs use bundled immutable `references/auditor-runtime.md`; never fetch mutable `main`. Before deterministic calls, follow [`runtime-invocation.md`], resolve `AARON_SKILLS_ROOT="${CLAUDE_PLUGIN_ROOT:-$(git rev-parse --show-toplevel 2>/dev/null || true)}"`, and require the scorer, validator, and typed catalogs. If unavailable, return `score_state: NOT_SCORED` / `score_confidence: not_scored` with no gate verdict or persistent artifact. |
| 64 | |
| 65 | Declare target, profile, `assessment_mode`, `program_archetype`, channels, market, window, and observation date. Use `assessment_mode: asset` plus `program_archetype: not-applicable` for `asset-gate`; use `assessment_mode: program` plus the exact `community|b2c|founder` archetype for a maturity profile. Profile and context must match. |
| 66 | |
| 67 | ### Profile Procedure |
| 68 | |
| 69 | **`asset-gate`:** score E1, C1–C10, H1/H2, and O1. An observed asset with no performance rate/metric claim passes O1; missing asset access is Unknown. |
| 70 | **`program-maturity-community`:** score E/H/O with community weights. |
| 71 | **`program-maturity-b2c`:** score E/H/O with feed-led weights. |
| 72 | **`program-maturity-founder`:** score E/H/O with founder-led weights. |
| 73 | |
| 74 | Do not add Craft into program maturity or average asset and program results. Every observed state needs source/date/type/confidence. Closed-platform data requires user export; missing private evidence is Unknown. |
| 75 | |
| 76 | Verify profile-relevant vetoes: `ECHO-E1` governed channel contradiction, `ECHO-C1` material claim failure, `ECHO-C2` missing applicable disclosure, `ECHO-H1` manufactured/baited engagement, `ECHO-H2` unpermissioned UGC republication, and `ECHO-O1` hidden/switched denominator or proxy-as-measured. Run the typed scorer. |
| 77 | |
| 78 | ## §2 ECHO Worked Examples |
| 79 | |
| 80 | Complete asset gate, raw 88, no veto/fail: `DONE/SHIP`, final 88. |
| 81 | Complete asset gate, raw 82, one verified H2 failure: `DONE_WITH_CONCERNS/FIX`, final 59. |
| 82 | Complete asset gate, verified C1 and C2 failures: `DONE/BLOCK`, no final score. |
| 83 | Program profile without a native export for a required O item: `NEEDS_INPUT/UNDECIDED`, no score. |
| 84 | |
| 85 | ## §3 ECHO Guardrails |
| 86 | |
| 87 | Missing channel/permission evidence is Unknown, not automatic failure. |
| 88 | A native attributed share is not automatically UGC republication; paid/off-platform reuse needs its own permission. |
| 89 | Genuine feedback questions are not engagement bait; coordinated/rewarded mechanics are judged from evidence. |
| 90 | Platform posting-hour/hashtag folklore is dated Estimated context, never a veto. |
| 91 | Qualified reach, pipeline, community retention, and other outcomes are reported with denominators/controls outside the rubric. |
| 92 | |
| 93 | ## §5 ECHO Translation |
| 94 | |
| 95 | State `asset-gate` or exact maturity profile in every result. On trace request, qualify all ECHO IDs, especially `ECHO-O1` versus `ROAS-O1` and `ECHO-E1` versus `TALE-E1`. |
| 96 | |
| 97 | ## Report and Verdict |
| 98 | |
| 99 | Begin with the auditor-runbook's exact typed conversation header. Never replace `status`, `verdict`, or `score_state` with prose; list each explicitly missing qualified item as ``ID: `unknown``` before findings. |
| 100 | |
| 101 | Show verdict, unit/profile/context/date, score or coverage/interval, confidence, included-item detail, verified critical controls, Unknown inputs, and fixes. For asset batches, identify the exact asset/location. Never publish or unpause a queue based only on the audit; separate explicit approval is required. |
| 102 | |
| 103 | ## Validation Checkpoints |
| 104 | |
| 105 | One unit/profile/window is declared; asset/program constructs are not mixed. |
| 106 | Current channel/claims/permission state was used, not a stale candidate file. |
| 107 | Expected items have valid states and provenance. |
| 108 | O1 is evidence-backed Pass when an observed asset makes no metric claim; missing access stays Unknown. |
| 109 | Outcomes are not smuggled into a rubric score; no side effect occurred. |
| 110 | |
| 111 | ## Persistence |
| 112 | |
| 113 | Persist only after explicit authorization to `memory/audits/social/YYYY-MM-DD-<topic>.md`. Preserve the scorer's orthogonal `status` and `verdict`; validate the complete v3 draft with `validate-audit-artifact.py` against the intended relative path, persist only through one full-content Write, and revalidate the target per the auditor runbook. Edit/shell/MCP mutations of the reserved sink are unsupported. Do not autonomously write channel state, permissions, claims, queues, or hot cache. |
| 114 | |
| 115 | ## Reference Materials |
| 116 | |
| 117 | [ECHO benchmark] |
| 118 | [Auditor runbook] |
| 119 | [Scoring semantics] |
| 120 | [Measurement protocol] |
| 121 | |
| 122 | ## Next Best Skill |
| 123 | |
| 124 | **Channel truth:** [channel-registry] |
| 125 | **Claims:** [offer-claims-registry] |
| 126 | **UGC/response:** [engagement-inbox-manager] |
| 127 | **Measurement:** [social-measurement-loop] |
| 128 |
Discussion
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