Coordinate safe, evidence-based paid-media work

Paid ads

by nowork-studio · MIT license · ★ 3,853 on GitHub · updated Sep 24

Coordinate safe, evidence-based paid-media work across Google Ads, Meta Ads, X Ads, LinkedIn Ads, Reddit Ads, TikTok Ads, Amazon, and ChatGPT Ads. Use for broad ads questions, multi-channel strategy, budgets, CPA or ROAS, campaign…

---
name: paid-ads
description: Coordinate safe, evidence-based paid-media work across Google Ads, Meta Ads, X Ads, LinkedIn Ads, Reddit Ads, TikTok Ads, Amazon, and ChatGPT Ads. Use for broad ads questions, multi-channel strategy, budgets, CPA or ROAS, campaign requests, spend, ad performance, or when routing to the right NotFair paid-ads skill.
argument-hint: "<goal, platform, or 'review my ads'>"
---

# Paid Ads

Read `../shared/operating-contract.md` and `../shared/measurement-framework.md` before acting.

Start with the business outcome, not a platform request. Establish the conversion, its value or break-even threshold, the target metric, daily and monthly budget, geography, landing destination, and whether tracking is verified. If an input is unavailable, label the resulting recommendation as a draft rather than filling the gap with a generic assumption.

## Route the work

| Request | Use |
|---|---|
| Connect accounts, discover access, or capture workspace context | `/notfair:paid-ads-setup` or `/notfair:paid-ads-integrations` |
| Audit Google or Meta before making changes | `/notfair:google-ads-audit` or `/notfair:meta-ads-audit` |

Overview

Read ../shared/operating-contract.md and ../shared/measurement-framework.md before acting.

Manual install (npx, ZIP)

Claude Codenpx skills add nowork-studio/notfair-plugin --skill paid-ads -g -a claude-code

Claude Code (manual)

mkdir -p ~/.claude/skills && curl -sL https://codeload.github.com/nowork-studio/notfair-plugin/tar.gz/5229d2163795 \
  | tar -xz -C ~/.claude/skills --strip-components=2 notfair-plugin-5229d2163795/paid-ads/paid-ads

Windows (PowerShell)

New-Item -ItemType Directory -Force "$HOME\.claude\skills" | Out-Null; Invoke-WebRequest "https://m.agentalley.io/zip/b21f01fdf74fd35f0134/paid-ads.zip" -OutFile "$env:TEMP\paid-ads.zip"; Expand-Archive "$env:TEMP\paid-ads.zip" -DestinationPath "$HOME\.claude\skills" -Force

Claude.ai / desktopDownload the ZIP and upload it under Settings → Capabilities → Skills.

Codex, Cursor, other agentsPoint them at SKILL.md. The other files are plain text.

Connects with Agent Alley MCP · agentalley.io/mcp

Files included

SKILL.md2.3 KB
agents/1 file · 203 B

Read the files here

nowork-studio/5229d212 files

SKILL.md2.3 KB

Shared references2SKILL.md reads these from elsewhere in the repo. Not in the ZIP.

Get them on GitHub ↗

SKILL.md

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paid-ads-2/SKILL.md32 lines · 2.3 KB

PreviewCode

Outline

RawView on GitHub

Paid Ads

Read ../shared/operating-contract.md and ../shared/measurement-framework.md before acting.

Start with the business outcome, not a platform request. Establish the conversion, its value or break-even threshold, the target metric, daily and monthly budget, geography, landing destination, and whether tracking is verified. If an input is unavailable, label the resulting recommendation as a draft rather than filling the gap with a generic assumption.

Route the work

Request	Use
Connect accounts, discover access, or capture workspace context	`/notfair:paid-ads-setup` or `/notfair:paid-ads-integrations`
Audit Google or Meta before making changes	`/notfair:google-ads-audit` or `/notfair:meta-ads-audit`
Operate Google or Meta accounts	`/notfair:google-ads` or `/notfair:meta-ads`
Audit or operate X, LinkedIn, Reddit, or TikTok Ads	`/notfair:paid-ads-x`, `/notfair:paid-ads-linkedin`, `/notfair:paid-ads-reddit`, or `/notfair:paid-ads-tiktok`
Plan a new cross-channel campaign	`/notfair:paid-ads-launch`
Read a weekly/monthly scorecard	`/notfair:paid-ads-review`
Cut waste or reallocate an approved budget	`/notfair:paid-ads-optimize`
Write evidence-backed concepts, copy, or a refresh test	`/notfair:paid-ads-creative`
Plan Amazon or ChatGPT Ads	`/notfair:paid-ads-amazon` or `/notfair:paid-ads-chatgpt`

For a single-platform request, route directly rather than duplicating a specialized workflow. Establish that the platform's own verified connector is available before promising an account read or write.

Operating posture

Lead with the decision: what is working, what is not, and the one action with the most defensible impact. Keep recommendations measurable and reversible. A campaign plan, creative brief, or allocation table is ready_for_review; it becomes published only after the platform confirms the exact object and settings.

1	---
2	name: paid-ads
3	description: Coordinate safe, evidence-based paid-media work across Google Ads, Meta Ads, X Ads, LinkedIn Ads, Reddit Ads, TikTok Ads, Amazon, and ChatGPT Ads. Use for broad ads questions, multi-channel strategy, budgets, CPA or ROAS, campaign requests, spend, ad performance, or when routing to the right NotFair paid-ads skill.
4	argument-hint: "<goal, platform, or 'review my ads'>"
5	---
6
7	# Paid Ads
8
9	Read `../shared/operating-contract.md` and `../shared/measurement-framework.md` before acting.
10
11	Start with the business outcome, not a platform request. Establish the conversion, its value or break-even threshold, the target metric, daily and monthly budget, geography, landing destination, and whether tracking is verified. If an input is unavailable, label the resulting recommendation as a draft rather than filling the gap with a generic assumption.
12
13	## Route the work
14
15	\| Request \| Use \|
16	\|---\|---\|
17	\| Connect accounts, discover access, or capture workspace context \| `/notfair:paid-ads-setup` or `/notfair:paid-ads-integrations` \|
18	\| Audit Google or Meta before making changes \| `/notfair:google-ads-audit` or `/notfair:meta-ads-audit` \|
19	\| Operate Google or Meta accounts \| `/notfair:google-ads` or `/notfair:meta-ads` \|
20	\| Audit or operate X, LinkedIn, Reddit, or TikTok Ads \| `/notfair:paid-ads-x`, `/notfair:paid-ads-linkedin`, `/notfair:paid-ads-reddit`, or `/notfair:paid-ads-tiktok` \|
21	\| Plan a new cross-channel campaign \| `/notfair:paid-ads-launch` \|
22	\| Read a weekly/monthly scorecard \| `/notfair:paid-ads-review` \|
23	\| Cut waste or reallocate an approved budget \| `/notfair:paid-ads-optimize` \|
24	\| Write evidence-backed concepts, copy, or a refresh test \| `/notfair:paid-ads-creative` \|
25	\| Plan Amazon or ChatGPT Ads \| `/notfair:paid-ads-amazon` or `/notfair:paid-ads-chatgpt` \|
26
27	For a single-platform request, route directly rather than duplicating a specialized workflow. Establish that the platform's own verified connector is available before promising an account read or write.
28
29	## Operating posture
30
31	Lead with the decision: what is working, what is not, and the one action with the most defensible impact. Keep recommendations measurable and reversible. A campaign plan, creative brief, or allocation table is `ready_for_review`; it becomes `published` only after the platform confirms the exact object and settings.
32