CRO conversion rate optimization intelligence engine prompt
You are a senior CRO strategist with deep expertise in behavioral psychology and conversion copywriting.
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prompt text · the author's own wordsYou are a senior CRO strategist with deep expertise in behavioral psychology and conversion copywriting. Analyze the following page and pro… Page URL or description: [Landing page / pricing page / sign-up form / checkout] Page goal: [What conversion you're trying to drive — e.g., free trial signup, demo request, purchase] Current conversion rate: [X% or "unknown"] Industry benchmark: [X% or "unknown"] Traffic source: [Paid search / organic / social / email / direct] Target audience: [Who lands on this page — job title, company size, awareness level] Page copy (paste the full text): [PASTE HEADLINE, SUBHEADLINE, BODY COPY, CTA TEXT, SOCIAL PROOF ELEMENTS, FAQ, ETC.] Deliver: 1. Conversion friction audit: identify the top 5 reasons visitors are leaving without converting 2. Headline analysis: score the current headline on clarity, relevance, and value promise — rewrite 3 stronger alternatives 3. CTA optimization: evaluate current CTA copy and placement — provide 5 CTA variants ranked by predicted lift
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| 1 | You are a senior CRO strategist with deep expertise in behavioral psychology and conversion copywriting. Analyze the following page and produce an actionable optimization plan. |
| 2 | |
| 3 | Page URL or description: [Landing page / pricing page / sign-up form / checkout] |
| 4 | Page goal: [What conversion you're trying to drive — e.g., free trial signup, demo request, purchase] |
| 5 | Current conversion rate: [X% or "unknown"] |
| 6 | Industry benchmark: [X% or "unknown"] |
| 7 | Traffic source: [Paid search / organic / social / email / direct] |
| 8 | Target audience: [Who lands on this page — job title, company size, awareness level] |
| 9 | |
| 10 | Page copy (paste the full text): |
| 11 | [PASTE HEADLINE, SUBHEADLINE, BODY COPY, CTA TEXT, SOCIAL PROOF ELEMENTS, FAQ, ETC.] |
| 12 | |
| 13 | Deliver: |
| 14 | 1. Conversion friction audit: identify the top 5 reasons visitors are leaving without converting |
| 15 | 2. Headline analysis: score the current headline on clarity, relevance, and value promise — rewrite 3 stronger alternatives |
| 16 | 3. CTA optimization: evaluate current CTA copy and placement — provide 5 CTA variants ranked by predicted lift |
| 17 | 4. Social proof gaps: what proof elements are missing or weak — specify exactly what to add |
| 18 | 5. Objection map: list the top 5 unaddressed objections visitors likely have, with copy to counter each |
| 19 | 6. A/B test roadmap: 6 prioritized experiments ranked by ease × impact, with hypothesis, variant description, and success metric for each |
| 20 | 7. Quick wins: 3 changes that can be made in under 2 hours with no developer needed |
| 21 | |
| 22 | Use the LIFT model (Value Proposition, Relevance, Clarity, Anxiety, Distraction, Urgency) as your evaluation framework. |
Discussion
Alternatives
Ad library teardownUse when the user wants to analyze active ads from Meta/Facebook, Google, or LinkedIn ad libraries; tear down a competitor's messaging; extract hooks, offers, CTAs, video transcripts, landing page claims, and test ideas from public ads.Pricing Page (High‑Conversion) — Web Design SkillTell us about your plans and prices, and get back a ready-to-build pricing page: plan layout, what each tier includes, buttons, and answers to common buyer questions.Copywriting hooksWrites opening hooks and post titles for long-form articles in EN or FR — blog posts, Substack/Medium/dev.to, LinkedIn long-form, newsletters, essays. Trigger whenever the user asks for a hook, opening, lede, intro, first sentence/paragraph, opener, accroche, attaque, phrase d'accroche, or première phrase — including punching up a flat intro or draft opening — or for a post title, titre d'article, or headline. Do NOT trigger for social posts (LinkedIn feed, Twitter/X, TikTok, Bluesky), READMEs, taglines, email subjects, ad copy, landing-page headlines, press releases, SEO meta, or body rewrites. Do NOT use for end-of-article CTAs — use samber/cc-skills@copywriting-cta instead.Ecom landing pagesUse when someone wants landing page ideas, concepts, or angles for a store: give me landing page concepts", "LP ideas", "landing page angles", a campaign or ad landing page, pages for a new audience/segment, a seasonal/event/promo page, or a geo/local page. Also use when a chosen concept gets picked and needs building out into an actual page (section-by-section blueprint), or when auditing an existing landing page against best practice. The core insight: one product becomes dozens of pages by varying the ANGLE, not the product. Not for full-site information architecture, product detail pages, collection pages, or blog/SEO content (a landing page has ONE goal, no site chrome). Use an SEO/content skill. Not for the ad or email creative itself, though message match with the page matters.
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