Create x content

Draft voice-tuned X (Twitter) post variants from a free-form brief.

How to use it

  1. Hit Copy SKILL.md — or use the Claude Code line below to get every file.
  2. Claude: ⋯ → Download .md, then Customize → Skills → Add → Upload skill.
    ChatGPT: make a Project and paste it into Instructions.
    Neither? Paste it at the top of a new chat — it works for that chat.
  3. Describe your job in plain words. The AI follows the skill from there.
Claude Code — installs the whole folder, not just SKILL.md
npx degit gooseworks-ai/goose-skills/skills/content/capabilities/create-x-content#main ~/.claude/skills/create-x-content

For one project only, change the path to .claude/skills/create-x-content. This skill also uses variant-a-simple-howto.md, variant-b-problem-first.md — copying SKILL.md alone won't be enough. See the folder on GitHub.

Not working?
  • Check which app you pasted it into — the steps above name the right one.
  • Some skills need the paid tier of Claude or ChatGPT.
Step-by-step guide with screenshots · Ask in the forum

Paste into Claude, ChatGPT or Cursor.

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Create X Content

Draft X/Twitter post variants that sound like you, not like an AI. Reads a voice guide the user has already generated (or prompts to create one), produces multiple framings of the same idea, and saves each variant as its own markdown file with frontmatter.

This is an agent-executed skill — the agent does the drafting and self-check inline. No Python script.

Quick Start

/create-x-content --brief "New open-source CLI that turns Figma files into React components. Called figma2react. Free, MIT licensed."

Or interactively:

/create-x-content

Inputs

Flag Required Default
--brief Yes (asked interactively if missing)
--variants No Skill decides based on brief richness (2–5)
--voice-guide No Resolved via chain below
--output No ./content/YYYY-MM-DD-<topic-slug>/
--topic No Derived from brief

Voice Guide Resolution

Resolve in this order, stop at first hit:

  1. --voice-guide <path> flag
  2. ~/.goose-skills/config.jsonvoice_guides.x
  3. ~/.goose-skills/voice-guides/voice-x.md (default path)
  4. Fallback prompt — no guide found. Give the user three options:
    • (a) Paste a path to an existing guide
    • (b) Run /generate-voice-guide --platforms x now to create one (recommended)
    • (c) Proceed with a neutral default (warn that variants will sound generic)

Never silently skip the voice guide. Generic posts are the failure mode to avoid.

Workflow

Phase 1 — Load the voice guide

Read the resolved voice guide into context. Extract, for use throughout drafting:

  • Banned phrases — treat as hard blocks
  • Hook patterns — sample these for variant framings
  • Format rules — length ranges, line-break style, emoji policy
  • Dos/don'ts — apply to every variant
  • Example posts — use as calibration targets

Phase 2 — Parse the brief and decide variant count

Decide variant count by richness:

  • 2 variants — one-line opinions, single-angle hot takes, simple tool mentions with no mechanism
  • 3 variants — typical tool spotlights, single how-tos, observations with one clear angle
  • 4 variants — multi-angle topics (a how-to + a problem-first frame + a hype frame + a mechanism breakdown)
  • 5 variants — rich, mechanism-heavy content where several distinct hooks all have real substance

If --variants is explicitly set, respect it. Otherwise pick the smallest count where each variant genuinely adds a different angle. Quality > quantity. 2 strong variants beat 5 watered-down ones.

Phase 3 — Generate variants with explicit framing

Each variant gets a distinct framing label that determines its structure and hook:

Framing Structure When to use
simple-howto Bare steps, no mechanism Tool install + usage, 2–3 line how-to
howto-plus-mechanism How-to + "here's how it works" breakdown Tools where the mechanism is interesting
problem-first Open with the pain, then solution When the problem is visceral/relatable
hype Punchy "someone just dropped X" energy Launches, new OSS releases, cool builds
mechanism-breakdown Focus on the how Technical builds, systems, architectures
ecosystem-map Curated list of N related tools/companies Landscape posts
contrarian "Most people do X wrong" opener Opinion pieces with a clear counter-take
personal-experience "We've been doing X. Here's what I learned" Field notes, lessons learned

Use framings the voice guide's hook patterns actually support. Don't force framings the user never employs.

Phase 4 — Self-check against the voice guide

Before saving, run each variant through these checks:

  1. Banned phrase check — does the variant use any phrase from the voice guide's banned list? If yes, rewrite that line.
  2. Length check — does it fit the voice guide's format rules (short-form <280, long-form 100–1000, etc.)?
  3. "Meat" check — does it have at least one concrete reference: a specific tool, number, workflow, or build? If not, it's filler — rewrite.
  4. Voice-match spot check — would this plausibly appear in the example posts section of the voice guide? If it reads like a generic AI tweet, rewrite.

If a variant fails any check and two rewrite attempts don't fix it, drop the variant rather than ship something weak.

Phase 5 — Save outputs

Write each variant as its own .md file. File naming:

variant-<letter>-<framing-slug>.md

Examples: variant-a-simple-howto.md, variant-b-problem-first.md.

Frontmatter schema:

---
id: <topic-slug>-<letter>
platform: x
format: short | long
topic: <slug>
framing: <framing-slug>
status: draft
---

Body: just the post text. No commentary, no surrounding markdown.

Phase 6 — Deliver

Print to the user:

  • Output directory path
  • List of files created
  • Variant count + framings used
  • Suggested next step (review, tweak, or run /social-kit for a matching graphic)

Outputs

  • <output>/variant-<letter>-<framing>.md per variant
  • No index file — each variant is self-contained

Examples

Simple brief:

/create-x-content --brief "npx goose-skills install claude-code-hooks — a new skill that adds pre-commit, pre-tool-use, and post-response hooks to Claude Code so you can enforce coding standards automatically."

→ 3 variants (howto, hype, mechanism)

Rich brief:

/create-x-content --brief "Built a Claude-driven lead gen system. Scrapes Reddit for people asking about email deliverability, finds their domains, verifies their business email via Hunter, drafts a personalized DM. 47 leads in 6 hours at $0.03/lead."

→ 5 variants (personal-experience, mechanism-breakdown, hype, problem-first, simple-howto)

Dependencies

  • A voice guide at the resolved path (see Voice Guide Resolution above)
  • generate-voice-guide skill (for creating one when missing)

Tips

  • Default to fewer variants. Five weak ones is worse than two strong ones. The skill should feel picky, not generous.
  • Framings must actually differ. Don't write five variants with the same opening hook and minor tweaks. Each variant = a different lens on the same idea.
  • Quote the brief's specifics verbatim in the variant. Numbers, tool names, prices — these are the "meat." Losing them to paraphrasing kills the post.
  • If the voice guide has a "field-notes deep-dive" hook pattern and the brief is rich enough, include one long-form variant. That format tends to outperform on X.
1---
2name: create-x-content
3description: >
4 Draft voice-tuned X (Twitter) post variants from a free-form brief. Reads a personal
5 voice guide (generated via generate-voice-guide), produces 2–5 variants with
6 distinct framings (simple-howto, problem-first, hype, mechanism-breakdown, etc.),
7 and self-checks against the voice guide's banned phrases before returning.
8tags: [content, social]
9---
10 
11# Create X Content
12 
13Draft X/Twitter post variants that sound like you, not like an AI. Reads a voice guide the user has already generated (or prompts to create one), produces multiple framings of the same idea, and saves each variant as its own markdown file with frontmatter.
14 
15**This is an agent-executed skill** — the agent does the drafting and self-check inline. No Python script.
16 
17## Quick Start
18 
19```
20/create-x-content --brief "New open-source CLI that turns Figma files into React components. Called figma2react. Free, MIT licensed."
21```
22 
23Or interactively:
24```
25/create-x-content
26```
27 
28## Inputs
29 
30| Flag | Required | Default |
31|------|----------|---------|
32| `--brief` | Yes (asked interactively if missing) | — |
33| `--variants` | No | Skill decides based on brief richness (2–5) |
34| `--voice-guide` | No | Resolved via chain below |
35| `--output` | No | `./content/YYYY-MM-DD-<topic-slug>/` |
36| `--topic` | No | Derived from brief |
37 
38## Voice Guide Resolution
39 
40Resolve in this order, stop at first hit:
41 
421. `--voice-guide <path>` flag
432. `~/.goose-skills/config.json``voice_guides.x`
443. `~/.goose-skills/voice-guides/voice-x.md` (default path)
454. **Fallback prompt** — no guide found. Give the user three options:
46 - (a) Paste a path to an existing guide
47 - (b) Run `/generate-voice-guide --platforms x` now to create one (recommended)
48 - (c) Proceed with a neutral default (warn that variants will sound generic)
49 
50Never silently skip the voice guide. Generic posts are the failure mode to avoid.
51 
52## Workflow
53 
54### Phase 1 — Load the voice guide
55 
56Read the resolved voice guide into context. Extract, for use throughout drafting:
57- **Banned phrases** — treat as hard blocks
58- **Hook patterns** — sample these for variant framings
59- **Format rules** — length ranges, line-break style, emoji policy
60- **Dos/don'ts** — apply to every variant
61- **Example posts** — use as calibration targets
62 
63### Phase 2 — Parse the brief and decide variant count
64 
65Decide variant count by richness:
66- **2 variants** — one-line opinions, single-angle hot takes, simple tool mentions with no mechanism
67- **3 variants** — typical tool spotlights, single how-tos, observations with one clear angle
68- **4 variants** — multi-angle topics (a how-to + a problem-first frame + a hype frame + a mechanism breakdown)
69- **5 variants** — rich, mechanism-heavy content where several distinct hooks all have real substance
70 
71If `--variants` is explicitly set, respect it. Otherwise pick the smallest count where each variant genuinely adds a different angle. **Quality > quantity.** 2 strong variants beat 5 watered-down ones.
72 
73### Phase 3 — Generate variants with explicit framing
74 
75Each variant gets a distinct *framing label* that determines its structure and hook:
76 
77| Framing | Structure | When to use |
78|---------|-----------|-------------|
79| `simple-howto` | Bare steps, no mechanism | Tool install + usage, 2–3 line how-to |
80| `howto-plus-mechanism` | How-to + "here's how it works" breakdown | Tools where the mechanism is interesting |
81| `problem-first` | Open with the pain, then solution | When the problem is visceral/relatable |
82| `hype` | Punchy "someone just dropped X" energy | Launches, new OSS releases, cool builds |
83| `mechanism-breakdown` | Focus on the *how* | Technical builds, systems, architectures |
84| `ecosystem-map` | Curated list of N related tools/companies | Landscape posts |
85| `contrarian` | "Most people do X wrong" opener | Opinion pieces with a clear counter-take |
86| `personal-experience` | "We've been doing X. Here's what I learned" | Field notes, lessons learned |
87 
88Use framings the voice guide's hook patterns actually support. Don't force framings the user never employs.
89 
90### Phase 4 — Self-check against the voice guide
91 
92Before saving, run each variant through these checks:
93 
941. **Banned phrase check** — does the variant use any phrase from the voice guide's banned list? If yes, rewrite that line.
952. **Length check** — does it fit the voice guide's format rules (short-form <280, long-form 100–1000, etc.)?
963. **"Meat" check** — does it have at least one concrete reference: a specific tool, number, workflow, or build? If not, it's filler — rewrite.
974. **Voice-match spot check** — would this plausibly appear in the example posts section of the voice guide? If it reads like a generic AI tweet, rewrite.
98 
99If a variant fails any check and two rewrite attempts don't fix it, drop the variant rather than ship something weak.
100 
101### Phase 5 — Save outputs
102 
103Write each variant as its own `.md` file. File naming:
104```
105variant-<letter>-<framing-slug>.md
106```
107Examples: `variant-a-simple-howto.md`, `variant-b-problem-first.md`.
108 
109Frontmatter schema:
110```yaml
111---
112id: <topic-slug>-<letter>
113platform: x
114format: short | long
115topic: <slug>
116framing: <framing-slug>
117status: draft
118---
119```
120 
121Body: just the post text. No commentary, no surrounding markdown.
122 
123### Phase 6 — Deliver
124 
125Print to the user:
126- Output directory path
127- List of files created
128- Variant count + framings used
129- Suggested next step (review, tweak, or run `/social-kit` for a matching graphic)
130 
131## Outputs
132 
133- `<output>/variant-<letter>-<framing>.md` per variant
134- No index file — each variant is self-contained
135 
136## Examples
137 
138**Simple brief:**
139```
140/create-x-content --brief "npx goose-skills install claude-code-hooks — a new skill that adds pre-commit, pre-tool-use, and post-response hooks to Claude Code so you can enforce coding standards automatically."
141```
142→ 3 variants (howto, hype, mechanism)
143 
144**Rich brief:**
145```
146/create-x-content --brief "Built a Claude-driven lead gen system. Scrapes Reddit for people asking about email deliverability, finds their domains, verifies their business email via Hunter, drafts a personalized DM. 47 leads in 6 hours at $0.03/lead."
147```
148→ 5 variants (personal-experience, mechanism-breakdown, hype, problem-first, simple-howto)
149 
150## Dependencies
151 
152- A voice guide at the resolved path (see Voice Guide Resolution above)
153- `generate-voice-guide` skill (for creating one when missing)
154 
155## Tips
156 
157- **Default to fewer variants.** Five weak ones is worse than two strong ones. The skill should feel picky, not generous.
158- **Framings must actually differ.** Don't write five variants with the same opening hook and minor tweaks. Each variant = a different lens on the same idea.
159- **Quote the brief's specifics verbatim in the variant.** Numbers, tool names, prices — these are the "meat." Losing them to paraphrasing kills the post.
160- **If the voice guide has a "field-notes deep-dive" hook pattern and the brief is rich enough, include one long-form variant.** That format tends to outperform on X.
161 

Discussion

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