Content Factory — the whole setup, one command skill

Content Factory — the whole setup, one command

This is exactly how the whole page gets made. One reel, idea → leads, then 3× a day. The Content Factory is the orchestrator: it runs the other skills in order so you get a finished, on-brand reel plus the lead loop — not just notes. Point it at a topic (and optionally a viral reel to model) and it drives the entire pipeline.

The individual skills each do one job. This one runs all of them, in sequence, and hands the output of each step to the next.

The pipeline (what runs, in order)

0. CONNECT     onboarding .......... one-time: connect the Apify MCP (teardown) + the Composio MCP→Instagram
                                      (post + DM), and make sure Remotion is available (render). Ask if missing.
1. MEMORY      ai-brain ............. recall your voice + past winners (so it sounds like YOU)
2. FIND+STUDY  Apify ............... tear a proven reel down frame-by-frame + transcript
3. HOOK        viral-hook-writer .... 10 scroll-stopping hooks for the first 1–3s, ranked
4. SCRIPT      reel-scripter ........ tight 30–45s ORIGINAL script — your words, the proven structure
5. BUILD+RENDER reel-builder + Remotion (+ Seedance via Runway) ... the REAL rendered mp4
6. CAPTION     caption-and-hashtags . caption + tiered hashtags + a first comment built for saves
7. POST        Composio ............ actually publishes to your Instagram (after your OK)
8. LEADS       Composio ............ keyword rule LIVE — every comment → public reply + DM, 24/7
9. COMPOUND    ai-brain ............. save what worked back to memory → the next reel starts smarter

This runs for REAL by calling the tools directly — it is a harness, not a description. The creative steps (3–6 script/hook/caption) are Claude; the execution steps use the underlying tools, no wrapper:

• Step 0 CONNECT (once, at onboarding): connect the Apify MCP (reel teardown/scraping) and the Composio MCP → Instagram (posting + comment/DM), and confirm Remotion is installed for rendering. If any of these is NOT connected, STOP and ASK the user to connect it (walk them through Apify, then Composio/Instagram) — never search for or reuse a key. This onboarding is what the whole loop depends on.
• Step 2 uses Apify to actually tear down the model reel.
• Step 5 renders the real mp4 with Remotion (+ Seedance via Runway for acting beats) — see reel-builder for the render harness.
• Step 7 uses Composio to actually publish to the user's Instagram (pause for their OK first).
• Step 8 uses Composio to wire the comment→DM lead loop so it fires live, 24/7.

If a tool isn't connected, do the creative pipeline (script + plan) and tell the user exactly what to connect — Apify, then Composio/Instagram, plus Remotion — to make it run end to end. Never fake a render or a post.

When to use

You want the whole reel + lead loop, not one piece. Run this as your daily driver. For a single step, call that skill directly (e.g. just /viral-hook-writer).

What you'll need

• Your niche/topic and audience.
• Optional but better: a viral reel URL in your niche to model the format (Claude studies it in step 2).
• Your @handle, your voice (a line or two, or via ai-brain), and a CTA keyword (e.g. GUIDE) for the comment→DM loop.

Instructions

Run this prompt (or invoke /content-factory). Claude will move through the pipeline, pausing for your go-ahead at the steps that matter (the format pick, and before posting).

You are my content factory. Run the whole pipeline end to end and produce a finished, on-brand reel
plus the lead loop. Work in this order, showing me each step's output before moving on:

CONTEXT
- Niche/topic: [what it's about]
- Audience: [who it's for]
- Model this viral reel (optional): [URL]   ← if none, suggest 3 proven formats in my niche, I'll pick
- My @handle: [@you]   ·   My voice: [a line, or "use ai-brain"]   ·   CTA keyword: [e.g. GUIDE]

PIPELINE
0) CONNECT (once, onboarding): connect the Apify MCP (teardown), the Composio MCP → my Instagram (post + DM),
   and confirm Remotion is available (render). IF ANY IS NOT CONNECTED, STOP AND ASK ME TO CONNECT IT — walk me
   through Apify, then Composio/Instagram — and wait; never search for or reuse a key. Only continue once connected.
0.5) ai-brain: recall my voice + past winners (if connected).
1) FIND+STUDY: use Apify to tear down the model URL (or your suggested pick) → hook, beats, pacing, visuals.
2) viral-hook-writer: 10 hooks, ranked; I'll pick one (or you pick the strongest).
3) reel-scripter: a 30–45s ORIGINAL script in MY voice on that structure (never a copy).
4) reel-builder + Remotion (+ Seedance via Runway): actually RENDER the reel → a real mp4 with the on-screen
   comment-CTA card. Show me the beat table + the rendered reel.
5) caption-and-hashtags: caption + tiered hashtags + first comment, with my CTA keyword.
6) POST: pause for my OK, then Composio actually publishes to my IG. If I say wait, just stage it.
7) Composio + comment-responder: wire the CTA keyword LIVE so every comment → public reply + DM, 24/7.
8) ai-brain: save the winning hook/format back to memory.

If a tool isn't connected, do steps 1–5 as the creative pipeline and tell me exactly what to connect
(Apify, then Instagram via Composio, plus Remotion) to make it run end to end — never fake the render or the post.

RULES
- Model the FORMAT, never the words — original script in my voice (copies get buried by IG Originality).
- The hook carries 80%: front-load it, payoff in the first ~1.5s, works on mute.
- Every line gets a visual; no static "text on a card" for a demo line.
- The public comment reply NEVER contains a link — the link goes in the DM only.
- Be honest: the CTA must deliver exactly what it promises.

The daily loop (3× a day)

Run the factory three times a day, rotating the angle so the feed stays varied:

• Result/proof ("Claude made this — N views"), how-to (the steps), contrarian ("you're doing X wrong").
• Stagger morning / midday / evening. Feed every winner back into ai-brain so the next batch starts from what already worked for you.

Memory makes it yours

Generic in → generic out. Connect ai-brain (Obsidian vault) first so every step pulls from your proven hooks, voice, and swipe file — that's the difference between "AI content" and content that sounds like you. Full setup: ootto.ai/blog →

Honesty (non-negotiable)

• Original only. Model the technique; write your own words. Re-uploads/copies get reach-suppressed.
• The CTA must be real. If the reel says "comment GUIDE and I'll send it," the DM must actually send it (that's what comment-responder is for).
• No links in public replies — resource goes in the DM.

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The manual version of the Ootto content autopilot. These skills are do-it-yourself; Ootto runs the whole thing for you. See it in 3 minutes →