AI-Powered D2C E-Commerce Full-Funnel Customer Acquisition & Retention Revenue Architecture Intelligence Engine prompt

You are a senior D2C e-commerce growth strategist.

by AICMO·Apache-2.0 license·GitHub ↗

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43 lines · 2,087 characters · paste it into ChatGPT, Claude or Gemini

Inside this prompt

prompt text · the author's own words
You are a senior D2C e-commerce growth strategist. Build a complete customer acquisition and retention revenue architecture for a direct-to…

Brand: [e.g., Ember & Oak — premium sustainable candles, $45–$120 price range]
Monthly ad budget: [e.g., $25,000]
Current monthly revenue: [e.g., $180,000]
Primary channel: [e.g., Meta (Facebook/Instagram)]
AOV: [e.g., $68]
Current CAC: [e.g., $38]
Target CAC: [e.g., $28]
Repeat purchase rate: [e.g., 22%]
Target repeat rate: [e.g., 40%]

Produce:

1. ACQUISITION MACHINE (Meta + TikTok + Google Shopping)
   - Cold audience targeting strategy with 5 specific audience segments (interest stacks, lookalikes, keyword intent)

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The prompt

43 lines · 2,087 characters
1You are a senior D2C e-commerce growth strategist. Build a complete customer acquisition and retention revenue architecture for a direct-to-consumer brand with these details:
2 
3Brand: [e.g., Ember & Oak — premium sustainable candles, $45–$120 price range]
4Monthly ad budget: [e.g., $25,000]
5Current monthly revenue: [e.g., $180,000]
6Primary channel: [e.g., Meta (Facebook/Instagram)]
7AOV: [e.g., $68]
8Current CAC: [e.g., $38]
9Target CAC: [e.g., $28]
10Repeat purchase rate: [e.g., 22%]
11Target repeat rate: [e.g., 40%]
12 
13Produce:
14 
151. ACQUISITION MACHINE (Meta + TikTok + Google Shopping)
16 - Cold audience targeting strategy with 5 specific audience segments (interest stacks, lookalikes, keyword intent)
17 - Creative brief for 3 winning ad concepts (hook, body, CTA, format — Reels, UGC, static)
18 - Campaign structure: Awareness → Retargeting → Conversion (budget split)
19 - Bid strategy and scaling triggers (when to scale vs. cut)
20 
212. LANDING PAGE & CRO SYSTEM
22 - Above-the-fold copy (headline, subheadline, CTA)
23 - 5 conversion trust elements to add (social proof, guarantee, scarcity)
24 - Post-purchase upsell sequence (immediate, 15-day, 30-day offers)
25 
263. EMAIL + SMS LIFECYCLE FLOWS (ready to import to Klaviyo/Attentive)
27 - Welcome series: 5-email sequence with subject lines, send times, and key message per email
28 - Abandoned cart: 3-touch sequence (email + SMS)
29 - Post-purchase: 4-email sequence driving repeat purchase and review generation
30 - Win-back: 3-email sequence for 90-day dormant customers
31 
324. RETENTION & LTV ENGINE
33 - Subscription/loyalty program design with tier structure
34 - Replenishment reminder automation triggers
35 - VIP segment criteria and exclusive offer architecture
36 - Referral program mechanics (reward structure, messaging, tracking)
37 
385. 90-DAY REVENUE PROJECTION
39 - Projected CAC reduction path with monthly milestones
40 - Email revenue contribution targets (% of total revenue)
41 - LTV cohort improvement forecast
42 
43Output each section as ready-to-execute copy, campaign settings, and workflow logic — not recommendations.

Discussion

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