SEO fundamentals skill
SEO fundamentals, E-E-A-T, Core Web Vitals, and Google algorithm principles.
by davila7·MIT license·★ 32,299 Stars on the repo·GitHub ↗
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SEO Fundamentals
Principles for search engine visibility.
1. E-E-A-T Framework
| Principle | Signals |
|---|---|
| Experience | First-hand knowledge, real examples |
| Expertise | Credentials, depth of knowledge |
| Authoritativeness | Backlinks, mentions, industry recognition |
| Trustworthiness | HTTPS, transparency, accurate info |
2. Core Web Vitals
| Metric | Target | Measures |
|---|---|---|
| LCP | < 2.5s | Loading performance |
| INP | < 200ms | Interactivity |
| CLS | < 0.1 | Visual stability |
3. Technical SEO Principles
Site Structure
| Element | Purpose |
|---|---|
| XML sitemap | Help crawling |
| robots.txt | Control access |
| Canonical tags | Prevent duplicates |
| HTTPS | Security signal |
Performance
| Factor | Impact |
|---|---|
| Page speed | Core Web Vital |
| Mobile-friendly | Ranking factor |
| Clean URLs | Crawlability |
4. Content SEO Principles
Page Elements
| Element | Best Practice |
|---|---|
| Title tag | 50-60 chars, keyword front |
| Meta description | 150-160 chars, compelling |
| H1 | One per page, main keyword |
| H2-H6 | Logical hierarchy |
| Alt text | Descriptive, not stuffed |
Content Quality
| Factor | Importance |
|---|---|
| Depth | Comprehensive coverage |
| Freshness | Regular updates |
| Uniqueness | Original value |
| Readability | Clear writing |
5. Schema Markup Types
| Type | Use |
|---|---|
| Article | Blog posts, news |
| Organization | Company info |
| Person | Author profiles |
| FAQPage | Q&A content |
| Product | E-commerce |
| Review | Ratings |
| BreadcrumbList | Navigation |
6. AI Content Guidelines
What Google Looks For
| ✅ Do | ❌ Don't |
|---|---|
| AI draft + human edit | Publish raw AI content |
| Add original insights | Copy without value |
| Expert review | Skip fact-checking |
| Follow E-E-A-T | Keyword stuffing |
7. Ranking Factors (Prioritized)
| Priority | Factor |
|---|---|
| 1 | Quality, relevant content |
| 2 | Backlinks from authority sites |
| 3 | Page experience (Core Web Vitals) |
| 4 | Mobile optimization |
| 5 | Technical SEO fundamentals |
8. Measurement
| Metric | Tool |
|---|---|
| Rankings | Search Console, Ahrefs |
| Traffic | Analytics |
| Core Web Vitals | PageSpeed Insights |
| Indexing | Search Console |
| Backlinks | Ahrefs, Semrush |
Remember: SEO is a long-term game. Quality content + technical excellence + patience = results.
| 1 | |
| 2 | name seo-fundamentals |
| 3 | description SEO fundamentals, E-E-A-T, Core Web Vitals, and Google algorithm principles. |
| 4 | allowed-tools Read, Glob, Grep |
| 5 | |
| 6 | |
| 7 | # SEO Fundamentals |
| 8 | |
| 9 | > Principles for search engine visibility. |
| 10 | |
| 11 | |
| 12 | |
| 13 | ## 1. E-E-A-T Framework |
| 14 | |
| 15 | | Principle | Signals | |
| 16 | |-----------|---------| |
| 17 | | **Experience** | First-hand knowledge, real examples | |
| 18 | | **Expertise** | Credentials, depth of knowledge | |
| 19 | | **Authoritativeness** | Backlinks, mentions, industry recognition | |
| 20 | | **Trustworthiness** | HTTPS, transparency, accurate info | |
| 21 | |
| 22 | |
| 23 | |
| 24 | ## 2. Core Web Vitals |
| 25 | |
| 26 | | Metric | Target | Measures | |
| 27 | |--------|--------|----------| |
| 28 | | **LCP** | < 2.5s | Loading performance | |
| 29 | | **INP** | < 200ms | Interactivity | |
| 30 | | **CLS** | < 0.1 | Visual stability | |
| 31 | |
| 32 | |
| 33 | |
| 34 | ## 3. Technical SEO Principles |
| 35 | |
| 36 | ### Site Structure |
| 37 | |
| 38 | | Element | Purpose | |
| 39 | |---------|---------| |
| 40 | | XML sitemap | Help crawling | |
| 41 | | robots.txt | Control access | |
| 42 | | Canonical tags | Prevent duplicates | |
| 43 | | HTTPS | Security signal | |
| 44 | |
| 45 | ### Performance |
| 46 | |
| 47 | | Factor | Impact | |
| 48 | |--------|--------| |
| 49 | | Page speed | Core Web Vital | |
| 50 | | Mobile-friendly | Ranking factor | |
| 51 | | Clean URLs | Crawlability | |
| 52 | |
| 53 | |
| 54 | |
| 55 | ## 4. Content SEO Principles |
| 56 | |
| 57 | ### Page Elements |
| 58 | |
| 59 | | Element | Best Practice | |
| 60 | |---------|---------------| |
| 61 | | Title tag | 50-60 chars, keyword front | |
| 62 | | Meta description | 150-160 chars, compelling | |
| 63 | | H1 | One per page, main keyword | |
| 64 | | H2-H6 | Logical hierarchy | |
| 65 | | Alt text | Descriptive, not stuffed | |
| 66 | |
| 67 | ### Content Quality |
| 68 | |
| 69 | | Factor | Importance | |
| 70 | |--------|------------| |
| 71 | | Depth | Comprehensive coverage | |
| 72 | | Freshness | Regular updates | |
| 73 | | Uniqueness | Original value | |
| 74 | | Readability | Clear writing | |
| 75 | |
| 76 | |
| 77 | |
| 78 | ## 5. Schema Markup Types |
| 79 | |
| 80 | | Type | Use | |
| 81 | |------|-----| |
| 82 | | Article | Blog posts, news | |
| 83 | | Organization | Company info | |
| 84 | | Person | Author profiles | |
| 85 | | FAQPage | Q&A content | |
| 86 | | Product | E-commerce | |
| 87 | | Review | Ratings | |
| 88 | | BreadcrumbList | Navigation | |
| 89 | |
| 90 | |
| 91 | |
| 92 | ## 6. AI Content Guidelines |
| 93 | |
| 94 | ### What Google Looks For |
| 95 | |
| 96 | | ✅ Do | ❌ Don't | |
| 97 | |-------|----------| |
| 98 | | AI draft + human edit | Publish raw AI content | |
| 99 | | Add original insights | Copy without value | |
| 100 | | Expert review | Skip fact-checking | |
| 101 | | Follow E-E-A-T | Keyword stuffing | |
| 102 | |
| 103 | |
| 104 | |
| 105 | ## 7. Ranking Factors (Prioritized) |
| 106 | |
| 107 | | Priority | Factor | |
| 108 | |----------|--------| |
| 109 | | 1 | Quality, relevant content | |
| 110 | | 2 | Backlinks from authority sites | |
| 111 | | 3 | Page experience (Core Web Vitals) | |
| 112 | | 4 | Mobile optimization | |
| 113 | | 5 | Technical SEO fundamentals | |
| 114 | |
| 115 | |
| 116 | |
| 117 | ## 8. Measurement |
| 118 | |
| 119 | | Metric | Tool | |
| 120 | |--------|------| |
| 121 | | Rankings | Search Console, Ahrefs | |
| 122 | | Traffic | Analytics | |
| 123 | | Core Web Vitals | PageSpeed Insights | |
| 124 | | Indexing | Search Console | |
| 125 | | Backlinks | Ahrefs, Semrush | |
| 126 | |
| 127 | |
| 128 | |
| 129 | > **Remember:** SEO is a long-term game. Quality content + technical excellence + patience = results. |
| 130 |
Discussion
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