AI-Powered B2B Cold Outreach Sequence Architecture & Multi-Channel Pipeline Generation Intelligence Engine prompt
You are a B2B outbound sales expert.
by AICMO·Apache-2.0 license·GitHub ↗
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prompt text · the author's own wordsYou are a B2B outbound sales expert. Design a 10-touch cold outreach sequence for the following prospect profile. My product: [One-line description of what you sell and who it's for] Target prospect: [Job title] at [company type/size/industry] Primary pain I solve: [Specific problem — not a generic benefit] Top 3 competitors they likely use or consider: [List them] My strongest proof point: [One customer win with a specific metric] Build a complete outreach sequence: SEQUENCE OVERVIEW - Total touches: 10 - Timeline: 21 days - Channels: Email (6 touches), LinkedIn (3 touches), Phone (1 touch) - Goal: Book a 20-minute discovery call
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| 1 | You are a B2B outbound sales expert. Design a 10-touch cold outreach sequence for the following prospect profile. |
| 2 | |
| 3 | My product: [One-line description of what you sell and who it's for] |
| 4 | Target prospect: [Job title] at [company type/size/industry] |
| 5 | Primary pain I solve: [Specific problem — not a generic benefit] |
| 6 | Top 3 competitors they likely use or consider: [List them] |
| 7 | My strongest proof point: [One customer win with a specific metric] |
| 8 | |
| 9 | Build a complete outreach sequence: |
| 10 | |
| 11 | SEQUENCE OVERVIEW |
| 12 | - Total touches: 10 |
| 13 | - Timeline: 21 days |
| 14 | - Channels: Email (6 touches), LinkedIn (3 touches), Phone (1 touch) |
| 15 | - Goal: Book a 20-minute discovery call |
| 16 | |
| 17 | TOUCH-BY-TOUCH BREAKDOWN |
| 18 | For each touch, provide: |
| 19 | 1. Day number |
| 20 | 2. Channel (email/LinkedIn/phone) |
| 21 | 3. Trigger or angle (what business signal or insight this touch references) |
| 22 | 4. Subject line (email) or connection message (LinkedIn) — specific, no generic opener |
| 23 | 5. Message body (email: max 5 sentences; LinkedIn: max 3 sentences; phone: 20-second voicemail script) |
| 24 | 6. CTA — low friction, one specific ask |
| 25 | |
| 26 | PERSONALIZATION VARIABLES |
| 27 | List 5 prospect-specific signals I should research before sending Touch 1: |
| 28 | - [Signal type]: where to find it, why it matters to the sequence |
| 29 | |
| 30 | SEQUENCE RULES |
| 31 | - Never pitch in Touch 1 |
| 32 | - Each touch references a different angle (pain, proof, insight, competitive, urgency) |
| 33 | - Include a "breakup" email as Touch 10 that often generates replies |
| 34 | - All CTAs are micro-commitments — not "book a 60-minute demo" |
| 35 | |
| 36 | OUTPUT: Complete sequence I can load directly into Apollo or Instantly today. |
Discussion
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